Content marketing is a must if you want to boost your brand on a budget. But only 33% of brands have a content marketing strategy — and the brands that have a plan still struggle to come up with ...
Content marketing is hard work. Anyone who thinks it isn’t, probably hasn’t done it. But what’s hard about it varies with your particular responsibility or emphasis. If you’re in placements and ...
About 7 in 10 B2C marketers as well as B2B marketers are creating more content than they did a year earlier, according to an annual content marketing study by Content Marketing Institute and ...
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