In business terms, a channel is how you sell — or intend to sell — your goods or services to your target audience. Many companies sell through multiple channels. For example, you may sell on your ...

Last year, pharmaceutical companies spent over $8.1 billion on marketing campaigns, allocating over half of that to reach healthcare providers (HCPs). As the digital era retains its post-pandemic grip ...

The appointments to the newly created posts -- three hires from outside the company and one internal promotion -- were disclosed Wednesday in a note to some 2,600 channel partners from Paul Johnson, ...

In April alone, Cisco Systems, Computer Associates and Sun Microsystems held their partner conferences (all in Orlando, Fla.), and we could write volumes about the conversations we had with the ...

NEW YORK, Feb. 23, 2026 (GLOBE NEWSWIRE) -- IPC Systems (“‘IPC”), a leading global provider of secure, compliant communications and multi-cloud connectivity solutions, today announced the winners of ...

Channel managers have tech systems to assist accommodations in distributing their properties to websites such as Airbnb, Vrbo and Booking, and sometimes to global distribution systems, among other ...

AUSTIN, Texas, Jan. 29 /PRNewswire/ -- Versata announced today enhancements to the Insurance and Brokerage industry's most complete Distribution Channel Management(TM) (DCM) solution for large ...

Dell has revealed it is making changes to the structure of its channel management team. The firm’s global channel chief, Denise Millard, is becoming chief partner officer, reporting to Bill Scannell.