As a business owner dedicated to helping small businesses grow and thrive, I’ve often talked about the importance of referrals to the long-term health of a business. However, many entrepreneurs are ...

First, sit down and clearly outline your goals for your referral program. What does success look like for you? Do you want a clear change in sales after a year, two years or five years? Will you ...

According to Truelist referral marketing stats, “People are four times more likely to make a purchase after a referral from a friend.” We trust our friends and what they tell us. So, when they hype up ...

For companies wondering whether their referral programs are accomplishing anything other than giving established customers some extra cash, our research provides some reassurance: A customer referral ...

NEW YORK — Zoombak recently announced the launch of its new Customer Referral Program, which is designed to reward customers for word-of-mouth marketing and to drive sales of its GPS locator ...

After shuttering Tesla's referral program in May, Elon Musk said the company would "re-examine" it in the next quarter and that "some kind of referral program does make sense." Now, a few months later ...

In a market where used-car prices are high and consumers are willing and able to shop around for a deal, fostering customer loyalty is becoming increasingly important to dealers. And One Pennsylvania ...