Google’s AI Overviews aren't just a visibility problem, they're a revenue one. Here's what Adthena data reveals about CTR and CPC impact.
AI Overviews are lowering CTR, raising CPCs, and compressing the buyer journey. Here’s how to protect performance and stay competitive.
Two new studies agree: Google’s AI Overviews steal clicks from organic search results. While Google told us that AI Overviews citations result in higher-quality clicks, the introduction of AI ...
Enterprise SEO platform BrightEdge published results on current AI Search trends, showing that Google AI Overviews (AIO) has expanded its presence by up to 100% in increasingly complex search queries.
A controlled test compared three nearly identical pages: one with strong schema, one with poor schema, and one with none. Only the page with well-implemented schema appeared in an AI Overview and ...
Google launched AI Overviews in mid-May to all users and, following some viral mistakes, it seems the company has pulled back, as new research shows it may be appearing in merely 15% of search queries ...
Google Search Console’s blind spot is costing you visibility into one of the biggest SERP changes in years. AI Overviews now appear for millions of queries, yet Search Console lumps these impressions ...
Visits to major US news websites have plummeted since Google rolled out its artificial intelligence search feature last year – with some plunging 40%, according to troubling new data. Of the top 50 ...
Forbes contributors publish independent expert analyses and insights. Kate O’Flaherty is a cybersecurity and privacy journalist. When using Google Search, you might have noticed a new option called AI ...
Google launched AI overviews in the SERPs in the United States officially on May 14th at I/O. This follows the launch of Google’s Search Generative Experience (SGE) in May of 2023. And with the US ...
There is some new data out that shows that yes, Google's AI Overviews are causing a huge decline in clicks to websites organically but it is also showing that for e-commerce queries, there is a ...