IMAX brass doesn't believe Disney's recently announced "new format" Infinity Vision really adds anything for audiences.

Disney is launching a new premium large format certification with the release of Avengers: Doomsday, and now a top IMAX is ...

Imax has responded to Disney's Infinity Vision unveiling, and dismissed the rival large theater format as simply an Avengers: ...

IMAX has thrown shade at Disney's plans to launch Infinity Vision for the Avengers: Endgame re-release, arguing that it's a ...

Walt Disney Studios says Infinity Vision will let audiences know which theaters “offer the biggest, brightest and most immersive cinematic experiences” by setting “a new benchmark for theatrical ...

The company announced the coming of 'Infinity Vision' with its September re-release of 'Avengers: Endgame,' building up to December's 'Avengers: Doomsday.' Reading time 2 minutes This winter, ...

Disney wrapped up CinemaCon last night and announced plans to launch Infinity Vision, a new certification for premium large format (PLF) theaters. Created in collaboration with global theatrical ...

While Iron Man may have been the official birth of the MCU, 2012's The Avengers proved beyond a shadow of a doubt that Marvel ...

The Russo Brothers and Kevin Feige did more than just reveal new footage of Avengers: Doomsday at this year’s CinemaCon in Las Vegas. They also announced an entirely new way to experience Disney’s ...