Makeup is basically witchcraft, and there are all sorts of witches on YouTube with glamorizing spells and tricks. The sign of a good witch, of course, is not just whether they can change their own ...

October 31st is right around the corner, and IDK about you, but I’m ready to go all out on my Halloween costume this year. I love Halloween parties, decking out my home in Halloween decorations, and ...

Stuti is an English Lit graduate who studied Radio & TV Journalism while pursuing photography. A perfume enthusiast, she enjoys pop-culture commentary. Her dream is to live in a world where beauty is ...

As the weather steers away from sunburn and gets closer to hot fudge and pumpkin spice, the highly-anticipated fall weather calls for some cool shades of eyeshadow. This isn't to say we're dumping out ...

There’s no doubt about it—playing with eyeshadows can be super exciting and fun for most girls, except if you’re a beginner and new to the beauty game. So, if you’re a makeup novice, learning how to ...

If you, like myself, can't justify spending $2.99 a month on Kim Kardashian's app to watch all her glam squad makeup tutorial videos, finding the best makeup tutorials on YouTube — more specifically, ...

Do you want eyes that pop? We’re here to help. Begin by choosing the right products—from primers that help your makeup last all day to carefully selected eyeshadow shades that complement your skin ...

Full disclosure: in middle school, I wore nothing but white eye shadow for an entire year. As an incredibly unsavvy beauty-lover, my 13-year-old self somehow confused smearing iridescent white powder ...