– Led by 7GC, SeventySix Capital, Steve Kuhn, with participation from NBA MVP Giannis Antetokounmpo, amongst others. Lucra’s Funding Will Power an Expanded Product Offering and its Launch into New ...

Complementing gamification is nudge theory, the behavioral economics framework developed by Richard Thaler and Cass Sunstein ...

What is lost when a worker completes actions—such as helping a client or ensuring safety—in exchange for incentives like digital badges, placement on a leaderboard, or in-office rankings? A study by ...

A new gamification system lets employees compete to boost efficiency and accuracy. Comprehensive tracking allows employees to deliver swift, efficient service while maintaining Love's high standards ...

NEW YORK, NY, March 6, 2025 (EZ Newswire) -- Lucra, opens new tab, the leading provider of social gamification technology, and FoodFight, opens new tab, an innovative platform connecting sports fans ...

Today, Lucra (www.lucrasports.com), the leading technology provider of gamification services, announces a new partnership with the largest operator of entertainment centers in the world, Dave & Buster ...

NEW YORK--(BUSINESS WIRE)--Lucra’s grand slam deal will allow the nearly one million TennisONE App users to compete with each other for real money. TennisONE will integrate Lucra’s technology to ...

This is today's edition of The Download, our weekday newsletter that provides a daily dose of what's going on in the world of technology. How gamification took over the world It’s a thought that ...

NEW YORK, NY, March 03, 2025 (GLOBE NEWSWIRE) -- Optimove, the global leader in Positionless Marketing, announced today the acquisition of Adact, a breakthrough provider of gamification marketing ...

Lots of people get confused by the term "gamification." The "game" part of the dictionary-recognized word can be considered somewhat of a misnomer. Many associate gamification with gaming (the kind ...

NEW YORK--(BUSINESS WIRE)--Lucra, an emerging market leader in social gamification technology, today announced it has raised $10 million from 7GC, SeventySix Capital, Steve Kuhn (Founder of Major ...