We all love the natural salesperson. They seem to be able to book meetings effortlessly. But of course, getting appointments is not the same as closing. To reliably close, salespeople must identify ...

Selling isn’t about you. It’s not even about them. Instead, it’s about psychology. The more you can get inside someone’s head, the more likely they are to take you up on your offer. Understanding the ...

I find sales scripts incredibly useful. They mean I always say the right things. They also save me a lot of time because I don’t have to re-invent what I’m going to say each time. I use some scripts ...