Meta will start scraping conversations with AI chatbots to gather data for the purpose of ad targeting. The company says this data will be used to "personalize the content and ads" that people see ...
When Taylor Swift and Travis Kelce made it official last month with a joint post on Instagram, brands hopped on the announcement like it was the last train leaving engagement station. Within 24 hours, ...
Meta teased new ad optimization offerings as it touted solid Q1 results on Wednesday. It also hyped its investments in AI agents and its launch of a standalone AI app this week, while hinting at ...
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Meta's stock pop following the company's latest earnings beat is a sign that investors are OK with hefty AI spending as long as the core business stays strong.