Minecraft won't go free-to-play due to its unique monetization strategy and values. The game's core appeal to children ensures its longevity and constant player base. Minecraft's success as a premium ...

Yoplait and Xbox Game Studios have come together for a quick promotion, as Minecraft will be featured on Go-GURT packages for a couple of months. We're assuming this is part of the promotion for the ...

Mojang reaffirms its commitment to one-time purchase, defending the integrity and accessibility of its iconic game. In a market where more and more titles are adopting the free-to-play model to ...

In the words of Lady Gaga, baby I was born this way. Errr, excuse me, what does that have to do with Minecraft, Victoria? OK, I admit opening like this may be a bit tenuous, but it's the song that got ...