Big data analytics has become a vital tool to all aspects of the business world, so it comes as no surprise that the retail world would jump on the bandwagon. There are so many insights retailers can ...
Just 1 in 5 U.S. consumers trust retailers to use their data responsibly, according to a Press Ganey Forsta survey of 2,000 people released Wednesday. However, more than two-thirds of U.S. consumers ...
Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. Retail is undergoing a seismic transformation. Legacy models built ...
This sponsored content is brought to you by Melissa. In the fast-moving world of retail and ecommerce, where seamless logistics and personalized experiences are the norm, address data quality plays a ...
AI offers great benefits to retailers, but using personal data to set individualized prices, called surveillance pricing, faces growing regulatory backlash.
The next phase for RFID is simply about knowing what inventory exists, but about enabling intelligent, data-driven retail ...
Nathan Eddy works as an independent filmmaker and journalist based in Berlin, specializing in architecture, business technology and healthcare IT. He is a graduate of Northwestern University’s Medill ...
Between surveillance pricing and discounting, it's harder than ever to figure out if you're getting the best price.
As retailers race to meet customer expectations for speed, convenience and personalization, location strategy has become a key competitive differentiator. Static maps and broad demographics no longer ...
How Do Retail Media Networks Work? Your email has been sent Retail media networks use first-party shopper data and retailer ad inventory to target high-intent buyers and generate new, measurable ...
The way business is done has changed; retailers are increasingly leveraging smartphone apps to enhance the shopping experience, streamline operations, and boost sales. These apps, which many users ...
Bata India CIO Varun Bansal on migrating retail and supply chain systems to Oracle Cloud, improving scalability, omni-channel fulfilment, and AI readiness, interview ...