Short-form video has become the closest thing the internet has to a universal language. It moves fast, feels personal, and fits into the tiny pockets of time that shape modern attention spans. Every ...
An article by Reim El Houni, CEO of Ti22 Films The one thing that is absolutely guaranteed in the media industry is change.
If you or your kids have spent too much time scrolling short-form videos during your holiday breaks, don't fret—you probably haven't suffered too much brain damage. Wait, was that even a question? the ...
YouTube and TikTok, and other social platforms, have rapidly grabbed consumers’ attention, taking an even-greater share of consumer video viewership. Where's the investment? By Paul Pastor The ...
While long-form content is the gold standard in content marketing, that doesn’t mean you should ignore or overlook short-form content. There’s a time and a place for both types. In general, short-form ...
Victor Potrel is Vice President of Platform Partnerships at TheSoul Publishing, a digital studio that creates positive original content. There is nothing new about content that is less than a minute ...
Opinions expressed by Entrepreneur contributors are their own. YouTube has become a commercial advertising powerhouse in recent years, with short-form commercials before the start of almost every ...
The world is more connected than ever before, and your customers are looking for answers to their questions. This means that as digital marketers, it is our responsibility to consider the needs of our ...