A single set of color difference standards is unlikely to work in dental prosthesis fabrication, so practitioners may need to take factors such as skin and gingival color into account, the authors of ...

White teeth are highly valued by young adults. But an even tooth color is considered to be of even higher importance. A study from the University of Gothenburg, one of the first of its kind, shows ...

Most young adults tend to associate beauty and confidence with whiter teeth. However, recent studies conducted by the University of Gothenburg reveal that even the color of teeth, without patches or ...

As anyone with platinum blonde hair doubtless knows, purple shampoos and conditioners are the secret to maintaining your icy shade. While the trick may seem super specific, take a step back, and it’s ...

Procter & Gamble’s Crest has enlisted seven-year-old social media influencer Brody Hudson Schaffer as the official “Kid Correspondent” for its new Crest Kids Color Changing Toothpaste. Specifically ...