Whether you work for a small mom-and-pop operation or belong to a giant, multinational firm, spreadsheets are likely to be an invaluable tool for your business. All companies manage various sorts of ...

You are not feeling well, so you visit your friendly family doctor. He puts you in a new electronic scanner and generates 28 trillion measurements of your temperature all over the surface of your body ...

Data is a thorny subject. For a start, we’re not sure how we are supposed to refer to it, that is - data is the plural of datum. Strictly speaking we should talk about data that ‘are’ not ‘is’ ...

There’s no getting around it: Intent data is complex. Intent data is complex. I’ve been a product marketer in the B2B sales and marketing technology space for more than a decade, the last five of ...