Threads is growing while X is dying ...

Threads’ daily mobile usage has quietly surpassed X as Meta leans on cross-promotion, creator tools and fast feature rollouts ...

Ads on Threads will roll out gradually to users over the coming months, Meta says.

Expect a very gradual rollout ...

A new report has been published, indicating that X users are dwindling while the number of Android and iOS visits to Threads has steadily increased and surpassed the Twitter it once was.

Threads is growing fast, but creators still need better tools to thrive — so Meta is rolling out improved analytics by enhancing Insights to help them understand what’s working and why. "We want ...