Roku will be the first major streamer to use measurement firm iSpot‘s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES.

Forbes contributors publish independent expert analyses and insights. TerDawn DeBoe covers small business AI strategy and ROI measurement. Customers are no longer merely entering keywords into a ...

MATLAB is a leading environment for numerical computing, algorithm design, and data analysis used by engineers, researchers, and students worldwide. Prices matter because the total outlay depends on ...

Using the right model and the right prompt is only part of the enterprise AI challenge, it's also critical to optimize the prompt. The breakthrough in prompt optimization arrives alongside Databricks' ...

This post was sponsored by Writesonic. The opinions expressed in this article are the sponsor’s own. AI search now makes the first decision. When? Before a buyer hits your website. Not you. Your brand ...

Nearly a quarter (24%) of buy-side trading desks plan to implement internal AI technologies for trade execution in the next 12 months, with 15% already doing so, according to a new report from Crisil ...

This is the MATLAB code for the implementation of neural pupil engineering FPM (NePE-FPM), an optimization framework for FPM reconstruction for off-axis areas. NePE-FPM engineers the pupil function ...

Imagine having a single tool that could streamline your entire SEO strategy—one that performs detailed audits, analyzes competitors, and uncovers high-impact keywords, all while saving you time and ...

Your content might be great, but if AI platforms aren’t surfacing it, your audience won’t see it. As generative search reshapes the SERP, staying visible requires more than keywords and backlinks. You ...

Over the past year, consumers have migrated en masse from traditional search engines to Gen AI platforms including ChatGPT, Gemini, DeepSeek, and Perplexity. In a survey of 12,000 consumers, 58% (vs.

On the opening weekend of the 2025 Major League Baseball season last month, the New York Yankees turned heads by hitting a record-setting nine home runs in a game against the Milwaukee Brewers. The ...